Digital marketing agency driven by performance.

The circular crest for the SME News Business Elite Awards 2022 award for Best Social Media Specialist & Digital Marketing Agency 2022 for the United Kingdom. The crest features the SME News logo, the Trapeze Media logo, and a photo of some towers.

Who we’ve worked with

We are a performance-led digital marketing agency driving sales, bookings, or awareness through social media, paid media, or Website Optimisation.

We’ve had a lot of success in the hospitality, tourism and events sector and have worked with renowned food, drink, and experiences brands, including Caprice Holdings, Hakkasan, Radission Hotels, and Brighton Fringe.

We also deliver lead generation campaigns for clients outside of the hospitality sector, successfully reaching new Gen-Z audiences for surveys client Maximiles or recruitment campaigns for care homes.

“I’m very proud to have built a company whose values reflect what I want to see more of in the world.”

— Kitty Newman, Director

Our digital marketing services.

A close-up of an iPhone screen displaying the actions menu for the Instagram app on the home screen of the device. The listed actions are ‘New Post’ and ‘View Activity’.

Social Media Management

A close-up of a laptop screen displaying Facebook’s page for Facebook Ads. The page includes several blue and pink icons, and copy promoting Facebook’s ad services, including the tagline ‘Your people are here’.

Paid Advertising

A close-up of an iPhone screen displaying the icon for the Mail app with 20 notifications.

Email Marketing

A close-up of a laptop screen showing an Adobe Illustrator window with an artwork depicting an anthropomorphic tomato pomodoro timer which has a Nike sweatband around its head and is doing yoga.

Creative
Services

Featured campaigns.

Google Ads

Increasing bookings for Various Eateries

A laptop with a browser window showing the website of survey rewards programme Maximiles.

Lead Generation

Engaging GenZ audience for Maximiles

Seach Engine Optimisation

Increasing organic rankings for Lotus Belle

Creative Content

Live event coverage via social media for Brighton Fringe

Featured on the Trapeze Media blog

Featured
The future of TikTok: 5 ways the platform is changing
The future of TikTok: 5 ways the platform is changing

Removed music, longer-format content, and a potential photos-only app — TikTok is changing fast. Here’s what digital marketers need to know.

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Using TikTok trends: a cross-platform guide for brands
Using TikTok trends: a cross-platform guide for brands

TikTok is a trendsetting powerhouse. This guide explains how brands can use trends and sounds on TikTok, and on rival apps like Reels and Shorts.

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My TikTok video went viral — what now?
My TikTok video went viral — what now?

Going viral on TikTok can mean big profits and growth, but there are downsides. Here’s what really happens when your videos get big.

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How to plan a TikTok shoot
How to plan a TikTok shoot

Our guide to shooting TikToks: deciding the purpose of videos, identifying trends and transitions, and sourcing equipment and locations.

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Meta’s new Facebook and Instagram ad objectives, explained
Meta’s new Facebook and Instagram ad objectives, explained

Meta have simplified Ads Manager objectives from 11 options down to just six. In this guide, we explain the new terminology.

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How to create TikTok ads: a guide to Ads Manager
How to create TikTok ads: a guide to Ads Manager

Brands who aren’t posting content or running ads on TikTok could be reaching much larger audiences, so we’ve written this guide to help you get started with creating campaigns via TikTok Ads Manager.

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Navigating challenging conversations: customer service on social media
Navigating challenging conversations: customer service on social media

Community management on social media can feel like a maze. Here are some tips on how to turn challenging conversations into digital marketing gold.

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20 questions to ask your developer about SEO
20 questions to ask your developer about SEO

20 SEO topics to discuss with your developer or agency to make sure you get the most long-term benefits out of your new website.

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What is omnichannel marketing? Examples, strategies, and a how-to guide
What is omnichannel marketing? Examples, strategies, and a how-to guide

Omnichannel marketing seamlessly ties together all of a brand’s customer touchpoints, bridging gaps in acquisition and conversion models. Read our guide on building your omnichannel strategy.

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How to set up TikTok Ads Manager: a guide
How to set up TikTok Ads Manager: a guide

To run ads on TikTok, you’ll need a TikTok Ads Manager account. Here’s how to set one up, connect it to your brand/business account, and get started.

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What Apple’s email privacy updates mean for marketers
What Apple’s email privacy updates mean for marketers

With the release of macOS Monterey, iOS 15, and iPadOS 15, Apple killed email trackers. Here’s what that means for marketers, and why there’s a silver lining.

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How to make more sales during your slow periods
How to make more sales during your slow periods

Tips on escaping slow sales periods — maybe forever — and how to make the most of tentpole times of the year like Christmas.

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The great Trapeze Media high-flying sales funnel!
The great Trapeze Media high-flying sales funnel!

A sales funnel is the journey your customers take to buy your products or services. The ‘funnel’ is a fun analogy, but we’ve drawn up something a little more on-brand: a high-flying conversions trapeze!

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iOS 14 vs. Facebook: Apple’s impact on paid ads, explained
iOS 14 vs. Facebook: Apple’s impact on paid ads, explained

Facebook and Apple are feuding over tighter privacy controls introduced in iOS 14. Here’s how it’s impacting paid advertisers and digital marketers.

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Content atomization: how it saves time, costs less, and lasts longer
Content atomization: how it saves time, costs less, and lasts longer

What is content atomisation, and how does it save you time when developing creative assets and content marketing strategies?

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